GrubHub’s success can be traced to its clear alignment with both the consumer and the restaurant. Last quarter, restaurants on the platform saw $550 million of gross food and beverage sales through GrubHub. On average, consumers place over 200,000 orders per day through the site. Rapidly growing, GrubHub is present in 900 cities in the U.S. While GrubHub has many competitors, such as Caviar, Foodler, and Eat24, it has remained the leader in the online takeout sector, with its position being further cemented by its merger with in May 2013. GrubHub’s convenience and service orientation fulfills consumers’ current demands for delivery of everything though an app.

GrubHub’s value proposition is to make takeout ordering more efficient and less frustrating for consumers and to increase revenue and margins for independent restaurants. At its core, the company is a two sided marketplace, connecting 35,000 independent restaurants with 6.5 million hungry consumers. Headquartered in Chicago, GrubHub is the leading online and mobile food ordering company in the United States. When GrubHub IPO’ed in April 2014, the shares popped 31% as they freed to trade in the secondary market.